Fantex, Inc.’s vision for a brand identity for EJ Manuel is to associate him as ‘‘fearless.’’ EJ Manuel has had a number of events throughout his life that serve as examples of his ability to succeed in challenging circumstances that others might have shied away from. EJ Manuel has become a successful football player and intends to use his status as an NFL quarterback to help others. As one of the first athletes to sign a brand contract with Fantex, Inc., he is demonstrating how athletes can look to build and potentially enhance their brands.
EJ Manuel is a quarterback for the Buffalo Bills, or the Bills, in the National Football League, or the NFL. He has been in the NFL since 2013. EJ Manuel attended Florida State University, which finished 25-6 in games started by EJ Manuel. EJ Manuel was an All-Atlantic Coast Conference second team selection in 2012 and was the most valuable player in the 2013 Senior Bowl. EJ Manuel was picked sixteenth overall in the first round of the 2013 NFL draft and signed with the Bills. EJ Manuel was the Bills starting quarterback for the 2013 season, but missed 6 games due to injury. EJ Manuel was born on March 19, 1990 and will be 24 years old as of the start of the 2014 NFL season.